Viral skincare brand tbh has finally arrived in New Zealand, introducing its patented acne-fighting technology that has made it a cult favourite in Australia.

skincare that makes you feel #flawsome

If you've been on TikTok lately, you've likely seen tbh Skincare trending. This Australian brand, known for its straightforward approach to acne treatment, has just launched in New Zealand.

The journey began with Rachael Wilde, who discovered a a game-changing acne treatment while working in the medical device industry. The secret lies in targeting breakout-causing bacteria within biofilm — an aspect many traditional treatments miss.

In March 2020, when Rachael was just 23 years old, she teamed up with her mum to bring tbh to life. "We wanted to create something for people who were tired of the standard, clinical solutions and wanted products that actually speak to them," says Rachael. "For so long, acne sufferers were stuck with boring pharmaceutical products that felt super impersonal - and the 'fun' brands weren’t delivering real results. tbh is all about giving you both: products that actually work and a voice that says, 'we get it.'"

After blowing up on TikTok with its supportive online community, tbh Skincare is now available in New Zealand at Chemist Warehouse.

tbh’s products are designed to control breakouts with a patented biofilm-based tech, rewriting the rules for anyone tired of harsh, ineffective treatments, with products that are dermatologically tested for sensitive skin. But it’s more than just skincare - it’s about creating a space where acne doesn’t define you, and where you can feel good about your skin, no matter where you are in your journey.

"Acne can feel super isolating, so building a community that’s open, supportive and a little bit fun has been everything to us," Rachael adds. "We’re here to help Kiwis feel confident in their skin - and have a few laughs along the way."

The initial drop at Chemist Warehouse features the brand’s hero products including the Acne Hack Spot Treatment $32.95, Acne Hack Anti-Bacterial Cleanser $29.95 and Patch It Up Pimple Patches $19.99