Estée Lauder Double Wear Stay-in-Place Makeup
The foundation brides, beauty lovers and makeup artists swear by has just had its biggest glow-up yet.
Estée Lauder’s iconic Double Wear Stay-in-Place Makeup has long been a bridal beauty favourite with makeup artists — loved for its flawless finish, incredible longevity and confidence-boosting coverage. Now, the cult foundation has been reimagined, with an even more skin-loving formula that feels lighter, fresher and more modern than ever.
British actress Daisy Edgar-Jones is the new face of Estée Lauder, bringing her effortless elegance and modern beauty to the brand’s skincare, makeup and fragrance campaigns.
The new Double Wear Stay-in-Place Makeup delivers a “full-of-life” matte finish that looks beautifully natural rather than heavy or mask-like. The breathable, buildable formula glides onto skin with a more fluid texture, allowing you to customise your coverage from medium to full while still looking like yourself. It smooths uneven skin tone, blurs pores and imperfections and leaves skin looking polished, fresh and full of life. Better still, it won’t crease, cake, streak or settle into fine lines throughout the day.
Perfect for long wedding days, the new formula offers 36-hour colour-true wear and is waterproof, transfer-proof, sweat-proof and resistant to heat, humidity and tears. Advanced Polymer Mesh Matrix Technology creates an invisible flexible layer over skin, while 20 trillion colour-treated micro-pigments keep your shade looking true from the first photo to the last dance.
There are skincare benefits too. Estée Lauder’s Double Balancing Complex with AlgaNiacin™, niacinamide, hyaluronic acid, glycerin and brown algae extract helps control oil while maintaining hydration for up to 72 hours, leaving skin balanced, smooth and comfortable. It even works over time to reduce excess oil production. Oil-free, non-comedogenic and free from synthetic fragrance and drying alcohol, it is ideal for all skin types, including blemish-prone skin. SPF10 provides an extra touch of daily protection.
Available in 67 expertly crafted shades across 10 intensities and 3 undertones, there is a match for every skin tone. The foundation is housed in a sleek new glass bottle with a chic, minimalist design — the perfect update to an icon. This is the foundation to trust when you want your makeup to look as beautiful at midnight as it did walking down the aisle.
